Last Update: July 10, 2026 by Etienne Durocher
Meet The Coach
Etienne
Durocher
Online Running Coach for Busy Runners With Big Goals
Personalized coaching that fits your life and helps you train consistently: from your first 10K to your next marathon or ultramarathon.
UESCA-Certified Coach · 2024 Canadian 24-Hour Champion · Experience From 10K to 246 KM
Over the years, Etienne has helped runners find confidence, balance, and purpose through structured training. As one athlete shared:
“This wouldn’t have happened the way it did without having you in my corner. Thank you for helping me find the confidence in myself and my ability.”
— Mac Dewar, Trail Runner & Race Winner
Personalized Coaching Backed by Experience
Before dedicating himself to coaching, Etienne led teams of up to 175 employees in warehouse management, where mentoring and motivation were central to success. Certified by UESCA, he merges years of coaching experience with structured, data-driven insights, creating personalized training plans that are practical, adaptable, and injury-conscious. His approach is designed to help runners of all levels, from beginners embarking on Couch to 10K programs to ultramarathoners seeking peak performance.
Etienne emphasizes that true running performance is a combination of physical training and mental resilience. He helps athletes navigate busy schedules, travel constraints, and life’s demands, ensuring that every runner can progress safely, sustainably, and with confidence.
From Couch to Coach: A Runner’s Journey
I didn’t grow up as a runner. I started in Montreal in 2012 with a Couch to 10K program, wondering whether I could even complete the distance. Within three months, I had run my first 10K races—and discovered a passion that would eventually take me to marathons, 100-mile races and the 246-kilometre Spartathlon.
Along the way, I qualified for the Boston Marathon with a 3:08 finish and became the only Canadian man to complete the Spartathlon twice. In 2024, I ran 213.2 kilometres in 24 hours to become Canadian champion.
That progression—from complete beginner to international ultrarunner—shapes how I coach today. I understand that ambitious goals are reached gradually, through consistent training that fits the athlete’s experience, schedule and real life.
My Running Coaching Philosophy Built on Philotimo
During a transformative three-month stay in Greece, Etienne discovered Philotimo, a Greek concept that embodies integrity, presence, and helping others without expectation. Inspired, he realized coaching would allow him to combine his passion for running with a purpose-driven philosophy: guiding athletes to reach their potential while maintaining balance, flexibility, and mental strength. This philosophy is at the heart of every training plan he creates.
Online Coaching In Canada and Worldwide
Based in North Vancouver, BC, I provide personalized online running coaching for athletes across Canada, the United States and internationally. I work with busy runners preparing for their first 10K, a half-marathon or marathon, as well as experienced trail runners and ultramarathoners pursuing ambitious endurance goals.
Every training plan is adapted to the runner’s experience, schedule, progression and personal goals—because effective coaching must work within real life.
Ready to Work Toward Your Next Running Goal?
Whether you’re preparing for your first 10K, pursuing a marathon personal best or stepping into ultrarunning, your training should reflect your goals, schedule and experience.
